While fans everywhere will debate who won E3 till they’re blue in the face there is one thing that cannot be denied, that Nintendo fired their big guns and hit the target. Nintendo’s presentation at E3 with all their reveals and Treehouse Live showed us way more content at one time than ever before. Nintendo really found a way to show fans that not only are they still a relevant company in the video world but also a contender for the top spot, but just how well did they do? Miyamoto’s comments should explain a lot.
“In past E3 shows, the main method of communication was through the media that attended the show. However, recently we have also started to actively disclose information directly to consumers. A good example was the video we have just shown, which you can watch on our website at any time. Another example, “Treehouse Live,” is an online program featuring video game developers giving out information on the latest video games from our E3 booth. People enjoyed it through new game program channels on Twitch or YouTube. The “Nintendo Digital Event,” which we broadcast on the morning of the first day of E3, was viewed 4 to 5 million times, and the total views of our E3-related videos numbered in the tens of millions. This means that our messages reached a large number of people all over the world through the Internet, not only the people who attended E3 events.”
You read correctly, “tens of millions,” a huge number which shows how much of an impact Nintendo had in just a few days. Nintendo is truly showing just how much of a survivor it’s been because every time it is doubted it finds a way to rise from the ashes and find a way to become better than ever before.
Jacob Carpenter is the writer for TSCN.TV and also a blogger under the name JSnakeC on IGN
